Our History

How it started

Buy.JE launched in 2008 with a simple idea: make it easy for Islanders to find local businesses without wading through pages of irrelevant search results. What began as a small listings page has grown into a directory used by shoppers and business owners right across Jersey.

Growing with Jersey

Over the years we've added categories for products as well as businesses, introduced tools for owners to manage their own listings, and kept the site focused on what matters most: helping people buy local.

Looking ahead

We're continuing to invest in BuyJe so it stays the easiest way to discover what Jersey has to offer, including a mobile app currently in development.